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By Martinne Geller
NEW YORK (Reuters) - Agribusiness giant Cargill Inc is starting to roll out Truvia, its natural, no-calorie sweetener on Wednesday, and expects the product to be on grocery shelves across the U.S. sometime this fall.
Truvia is made from certain compounds in the leaves of stevia, a shrub native to Paraguay, and will provide a natural alternative to artificial sweeteners including Sweet 'N Low, Equal and Splenda.
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