Kimberly Reed, executive director of the International Food Information Council Foundation, tells Newsmax that price rather than taste is increasingly becoming a major factor Americans consider when they shop for food.
Reed’s foundation is a Washington-based organization that provides information on food safety, healthy eating, and nutrition.
In an exclusive interview with Newsmax.TV, Reed explained the origins and goals of her group.
“Twenty years ago, we recognized that there was a need for a science-based organization to help consumers, health professionals, and journalists get the facts about food and understand important topics ranging from obesity and energy balance to the latest food safety disaster.
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