New charity helps the underinsured pay for expensive meds

What do you do if you have an illness that requires special medicine and you can't afford it despite having insurance? One pharmaceutical executive turned philanthropist has set up a charity to provide co-pay assistance that can make the difference between life and death for some patients.

Edward Hensley launched TheAssistanceFund.org in response to meeting a woman with bone marrow cancer who told him a heartbreaking story.

The Los Angeles Times reports the woman told Hensley that her condition could possibly respond to one drug, but the drug would run her $4,000 each month after insurance. But at that price, the cost would soon bankrupt her family. So she was planning to simply tell her husband that the doctor said there was no hope for her. Hensley later stepped in to help her secure independent financial aid.

After that gesture, Hensley felt compelled to do something more. TheAssistanceFund.org is his initial charitable effort writ large. The non-profit can help you pay for a particular medication by footing a significant amount of the out of pocket when you're in a life or death situation.

Best of all, TheAssistanceFund.org tries to approve people for assistance within 24 hours because they know time is of the essence.

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