It’s the dirty little secret shampoo companies don’t want you to know—when you wash your hair with one of those nutrient-rich shampoos, most of the nutrients and active ingredients in the product don’t actually end up in your hair, they wind up down the drain… along with all the money you spent on the shampoo.
Why does this happen? Because the shampoo molecules they contain are too large to penetrate the cells of hair and more importantly the tiny hair follicles where our hair actually grows. They sit atop the follicle until we wash them away.
Why is that a problem? Think about it this way—if you wanted to fertilize a plant, where would you pour the fertilizer? On the leaves? Of course not! You’d pour the fertilizer on the root and the soil where it’s needed most. Our hair works basically the same way—if you want to treat your hair right, you need to treat the roots.
But if regular shampoo can’t penetrate the hair follicles where our roots grow, what are we supposed to do? BUY CHEAP!!!!!!!